Mar 21, 2025 08:59 AM IST
Apple tv+ is incurring losses of over $ 1 billion a year to its parent company despite its recent shows like Severance being people
The new shows on Apple’s Streaming Platform Apple tv+ May Being Great and Garnering Record Viewrship Numbers, but the tech and media giant is still losing a billion doller dollars each yhear due to the Platform, A Has Claimed. According to The informationPeople in the Know have said that apple has been showing massive losses in the streaming business that has been forced the company to cut down on Spending Too. ,Also read: Apple tv+ to go subscription-free on the first week of January: Check out shows you can watch, dates,
Apple tv+’s massive losses
The report cited two unnamed insurancers say This was despite the fact that shows like the morning show, ted lasso, severance, and shrinking are global phenomenons, and getting records Viewership Numbers. Yet, The Revenue Remains Subpar, The Report Claimed.
The report also said that apple is losing up to $ 1 billion Each year on its streaming service. In February, research firm antenna had estimated a Rise of 2 Million subscribers for apple tv+ due to severance, the platform’s most successful show ever. While Apple does not review the numbers and viewership Figures of its shows routinely, nielsen announced earlier this month that Severerance was apple’s Most Watched Show Ever, Logging In Over 3 Billion Standing Minutes.
How Apple Lags Behind Netflix, Prime Video
Apple TV+ has Lagged Behind Rivals Netflix, Disney and Amazon.com’s prime video in terms of subscribers. Apple did not immediatily respond to reuters request for comment.
Industry Leader Netflix Had a Total Subscriber Count of 301.63 Million, According to the Latest Data, While Disney Had 124.6 Million Users Followed by Warner Bros Discovery at 116.9 Million. The iPhone maker does not break down the subscribers for apple tv but it is estimated to have reacted 40.4 million at the end of 2024, according to five analysts pollled by visit.
,With reuters inputs,